B&W Diamond PLUS Promotion 20 th Jan 2020 to 30 th April 2020
Customer Journey:
1. The customer purchases an eligible B&W product(s) from
a participating specialist dealer
2. Customer visits www.bwrewards.com.au
then Submits claim including details of their purchase
Chooses their free B&W product according to $ spend
3. Bowers & Wilkins ships gift directly to customer
Consumer Reward
Program implementation:
1. Eligible purchases include :
- Core loudspeaker ranges 600, 700, 800, Subwoofers, MT Series
- Custom installation speakers CI700/CT700 and CI800 Series
2. Gifts include a selection of
- Bowers & Wilkins All New P Series headphones
- Bowers & Wilkins Formation products
3. Higher spend = higher gift value
4. There are ten “$ Spend” tiers, from Retail $1499 to $40,000+
5. Gifts start at PI3 (RRP $299.95) for a spend of $1499